Prepare yourself the most unusual, funny and also super awesome startup story ever… Bernardo, the co-founder, moved back to Portugal in 2017 to start a new project, but he didn’t know exactly what it would be. One night, after a few beers and joints with the boys, someone came up with the idea of making a shoe for smoking. It was a 5-in-morning-kind-of-idea, or maybe not. Bernardo decided to give it a shot since he had seen some bags and wallets made of cannabis fibers before. He asked the most unlikely person for help: Otilia, his grandmother, with over 50 years’ experience in textiles. Together, they spent over 1 year actively working with suppliers from around the world until what is now the World’s 1st waterproof hemp shoe, a whole new category into casual sustainable footwear.
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